Posts Tagged ‘seo’

Google’s ‘Personalised Search’ and the implications for SEO

February 26th, 2010 No Comments

In April 2009, Google rolled out ‘Personalised Search’ to all users, not just those who were signed in to a Gmail account. What this means is that anyone using Google is automatically presented with results that are specific to their previous searches and these are displayed above the natural results from Google.

Personalised Search is an ‘opt out’ aspect of Google which was automatically implemented and not all Google users are aware that Big Brother is fine tuning their search results. (more…)

Posted in Press Release Distribution, Search Engine Marketing Tags: , , , , , ,

SEO’s importance in the construction market, and why it’s changing the rules of publishing.

February 5th, 2010 2 Comments

Post written by Will Mann

How important is search engine optimisation (SEO) to media, PR and marketing professionals in the construction and built environment market?

Let me start by providing a statistic. While I was at ContractJournal.com, around 50% of visitors to the site found us via a search engine. (The remainder came chiefly from direct links, eg. newsletters, or started at the homepage.) (more…)

Posted in Online PR, Press Release Distribution, Press Release Publication, Search Engine Marketing Tags: , , , , ,

How do I get my Press Release distributed?

December 8th, 2009 No Comments

There are a number of methods of getting Press Releases distributed although some of the distribution services that are available are more effective than others. If you are not careful, you can spend up to $200 getting just one Press Release published and distributed.  (more…)

Posted in Press Release Distribution, Press Release Optimisation, Press Release Publication Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,