Earlier today, we noticed that Google has performed another PageRank update which has boosted Industry Today (press release publication and distribution service) up to a Page Rank of 4!
This is of benefit to you because Google loves in-bound links from relevant sites with high Page Ranks and Industry Today allows you to publish news including [...]
What’s been happening since you have been using Industry Today?..
As you may know, press releases published on Industry Today are ‘tweeted’ to a relevant following on Twitter via the account for that category and to over 1500 followers via our main account @IndustryToday.
During the last 3 months, our press releases have been clicked on [...]
One of the main areas of focus for savvy Marketing Professionals is to achieve Page 1 ranking on Google. Even though this is the case, some PR Professionals have yet to embrace the search engine optimisation tactics that will ultimately enable them to do so.
There are various elements to Search Engine Optimisation, many of which [...]
Your press release published and distributed via a relevant industry news portal
Various search engine optimised links back to relevant pages of your website (not just the homepage)
Include your email address to receive enquiries directly from your press release
A relevant image to accompany your news
Your press release will be tweeted to a relevant following on Twitter [...]
In April 2009, Google rolled out ‘Personalised Search’ to all users, not just those who were signed in to a Gmail account. What this means is that anyone using Google is automatically presented with results that are specific to their previous searches and these are displayed above the natural results from Google.
Personalised Search is an [...]
“Search Engine Optimisation (also known as SEO) refers to “optimising” Websites and Web pages to rank well in the search engines” Peter Kent.
In simple terms: Search Engine Optimisation (SEO) is a method of improving the ‘ranking’ of your website so that it appears higher in the ‘natural’ listings on search engines such as Google. Read the rest of this entry »
It is not essential to optimise your news although optimisation will make it possible for the reader to click through to relevant pages of your website if they are interested in what you have to say. Because Press Releases are distributed on your behalf, these will be picked up from a number of sources and potentially published elsewhere – by choosing to upgrade to our optimised Press Release option, you will ultimately see an increase in traffic to your site and your ranking on the search engines will improve.
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